BalekFekete
Shared on Sun, 12/27/2009 - 16:10Balek's Movie Review™ - Avatar
Hype is a double-edged sword. While it serves the purpose to increase the pre-release popularity...or at least awareness...of your game, movie, or whatever, it also raises the bar which must be met for the product to be a success. For the theater releases of 2009, I don’t think there is any question which title has had the most hype generated for it, and rightfully so. After all, it did take up to a half a billion (that’s with a B!) according to The Times for James Cameron to bring us Avatar.
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